Ha MaAmerika a ntse a lula hae selemo se seng nakong ea seoa sa COVID-19, thekiso ea popcorn e ile ea phahama butle, haholo sehlopheng sa poone ea popcorn / caramel e seng e loketse ho jeoa.

Lintlha tsa 'maraka

Ho latela lintlha tsa IRI (Chicago) ho tloha libekeng tse 52 tse fetileng, tse ileng tsa fela ka la 16 Motšeanong 2021, sehlopha sa poone se itokiselitseng ho ja popcorn / caramel se ne se nyolohile ka liperesente tse 8.7, ka kakaretso ea thekiso ea $ 1.6 bilione.

Smartfoods, Inc., mofuta oa Frito-Lay, e ne e le moetapele sehlopheng, ka thekiso ea $ 471 milione le keketseho ea 1.9%.Skinnypop e ile ea nka ea bobeli, ka $ 329 milione ka thekiso le keketseho e ntle ea 13,4 lekholong, 'me Angie's Artisan Treats LLC, e hlahisang BOOMCHICKAPOP ea Angie, e nkile liranta tse limilione tse 143 ka thekiso, ka keketseho ea 8,6 lekholong.

Tse ling tse lokelang ho hlokomeloa sehlopheng sena ke Cheetos brand RTE popcorn / caramel poone, e nang le keketseho e kholo ea 110.7 lekholong ea thekiso, le Smartfood's Smart 50 brand, e nang le keketseho ea 418.7 lekholong.GH Cretors, e tsejoang ka metsoako ea popcorn ea caramel le cheese, e boetse e bontšitse keketseho ea 32.5 lekholong ea thekiso.

Mokhahlelong oa microwave popcorn, sehlopha ka kakaretso se bile le keketseho ea liperesente tse 2.7, ka thekiso ea liranta tse limilione tse 884, 'me Conagra Brands e ile ea etella pele, ka thekiso ea liranta tse limilione tse 459 le keketseho ea liperesente tse 12.6.Snyder's Lance Inc. e ile ea tlisa liranta tse limilione tse 187.9 ka thekiso, ka phokotso e nyane ea liperesente tse 7.6, 'me popcorn ea label ea poraefete e ile ea tlisa $114 milione thekisong, ka 15,6 lekholong ea ho theola thekiso.

Lihlahisoa tseo u ka li shebellang ke li-popcorn tsa microwave tsa Act II, tse nang le keketseho ea 32.4 lekholong thekisong;Orville Redenbacher, e neng e e-na le keketseho ea 17,1 lekholong ea thekiso;le SkinnyPop, e ileng ea eketsa thekiso ea eona ka karolo ea 51,8 lekholong.

Ho hetla morao

“Haufinyane tjena re ’nile ra bona bareki ba bangata ba khutlela mekhoeng ea motheo—caramel, chisi, botoro le popcorn e tšetsoeng letsoai.Ho sa tsotellehe mokhoa o akaretsang oa ho ja lijo tse bobebe ho tloha lilemong tse leshome tse fetileng tsa 'tse ikhethang, tse fapaneng,' me ka linako tse ling esita le tse sa tloaelehang,' morao tjena bareki ba bonahala ba khutlela ho seo ba se tsebang le se monate," ho bolela Michael Horn, mopresidente le CEO, AC Horn, Dallas."Ka 2020 kaofela re qetile nako e ngata re le hae, kahoo ho khutlela metheong ea motheo hoa utloahala."

"Sehlopha sena se bile le boqapi bo bongata ba tatso lilemong tsa morao tjena, haholo-holo ka ho phatloha ha linyehelo tsa popcorn tse seng li loketse ho jeoa.Ha e sa lekanyetsoa ho khetho e hlakileng, e entsoeng ka botoro le ea chisi, popcorn ea kajeno e fumaneha ka mefuta e mengata ea tatso bakeng sa li-palettes tse monate, ho tloha ho poone e monate le e monate ea kettle le ranch ea jalapeno e monate, ho ea ho tse ling tse monate tsa chokolete le tse koahetsoeng ka caramel. .Litatso tsa nako le tsona li fumane mokhoa oa tsona oa ho boloka lishelefo, ho kenyeletsoa le linoko tsa mokopu tse tlamang, "o re.

Leha ho le joalo, ho latela pono ea phepo e nepahetseng, bareki ba nka li-popcorn e le mokhoa oa ho ikhotsofatsa o se nang molato, ho bolela Mavec.

"Mefuta e bobebe le lileibole tse tsebahalang joalo ka organic, gluten-free, le lijo-thollo kaofela li itšetlehile ka setšoantšo seo se phetseng hantle.Li-brand tse ngata tse etelletseng pele li khothalelitse popcorn's better-for-you persona, tse nang le likopo tse nang le 'ha ho na metsoako ea maiketsetso' le 'e seng GMO.'Popcorn e boetse e letsetsa litakatsong tsa bareki bakeng sa lisebelisoa tse hlokomelehang le ts'ebetso e fokolang, ka lipolelo tsa motsoako tse ka bang bonolo joaloka lithollo tsa popcorn, oli le letsoai, "oa phaella ka ho re.

Labalabela

Seo Boesen a se bolelang esale pele ke hore re tla tsoela pele ho bona bareki ba retelehela ho lihlahisoa tse fanang ka litlolo tse tšelisang, tse tloaelehileng, joalo ka lithollo tse sa tsoa khuoa le li-popcorn tse futhumetseng tsa theater tse fanang ka seo bareki ba ka beng ba se laetse pele lebaleng la libaesekopo."Lihlahisoa tsa Orville Redenbacher's le Act II li fumaneha ka mefuta e fapaneng ea boholo ba lipakete, ho kenyeletsoa palo e kholoanyane ea 12 ho isa ho 18 ea popcorn ea microwave kapa mekotla e mecha ea 'mokete' e seng e loketse ho jeoa e boneng keketseho ea ho amoheloa ha bareki nakong ea seoa. ho boleng ba bona bo holimo le takatso ea bareki ea ho boloka le ho ba le lijo tse bobebe tseo ba li ratang haholo," oa eketsa.

Ha e le likhakanyo tse ling tsa 2021, bareki ba tla tsoelapele ho qeta nako e ngata ba le hae selemong sena, kaha seoa sena ha se e-so fele — ka hona ba qeta nako e ngata ka pel'a TV, ba nkile sekotlolo sa popcorn letsohong.

"Ho feta moo, ha libaka tse ngata tsa mosebetsi li buloa hape 'me li amohela basebetsi ba khutla, li-popcorn tse seng li loketse ho jeoa joalo ka Angie's BOOMCHICKAPOP li tla tsoela pele ho sebetsa e le sejo se ratoang bakeng sa ho sebelisoa ha motho a ntse a tsamaea, ho matlafatsa kholo e tsoelang pele," ho bolela Boesen."Ka kakaretso, re lumela hore tatso e monate, boiketlo le melemo ea microwave, kernel le popcorn e seng e loketse ho jeoa, hammoho le boqapi ba meaho ea liphutheloana le tatso, li tla tsoela pele ho tsamaisa kholo ho pholletsa le mekhahlelo ena lilemo tse tlang."